In Gastronomy, Nova Scholar Susan Prescott and Fellow Alan C. Logan argue that words matter, especially when referring to harmful ultra-processed “food” products. Framing these products as food is misaligned with how food has been defined, experienced, and deliberated on for millennia. Indeed, this framing perpetuates a mindset that prioritizes technological solutions over meaningfully addressing deeply entrenched drivers of socioeconomic and health inequity. The authors also draw policy parallels between the ultra-processed food and tobacco industries.





